Award Winning Retail Media Services & Technology
A profitable growth engine for your business
We plan, build and optimise full-funnel Amazon Advertising and other retail media (e.g. Zalando, Tesco) strategies across Sponsored Ads and DSP to drive incremental sales, accelerate launches and strengthen brand equity in every market you trade in.
As an Advanced Amazon Ads Partner with 100% accredited specialists, we leverage betas, category insights and best-in-class execution to keep you ahead of competitors, not just on parity with them.
Because our advertising division is part of broader e-commerce operating systems, we approach advertising differently. Our media investment is aligned with the operational realities of your business so every Euro spent drives sustainable, profitable growth.
Data-Driven. AI-Optimised. Human-Directed.
We move beyond keyword bidding and manual optimisation. Our Decisioning Core acts as the intelligence layer that connects media performance to business performance. And, as a co-builder partner of Amazon’s AMC team, you can be reassured that your AMC solutions are cutting edge
AMC Insights
Amazon Marketing Cloud analysis reveals true paths to purchase and DSP incrementality.
Margin-Aware Bidding
Bids adjust based on real-time profitability, not just revenue or clicks.
TROAS
We don’t look at Return on ad-spend (ROAS) in isolation. Instead, we look at both organic and inorganic spend to get a True ROAS reflection of your advertising spend
Full-Funnel Retail Media Acceleration
From awareness to conversion, we manage every component of retail media performance on Amazon, Key Market Grocers (e.g. Tesco) and other retailers.
Amazon DSP
Audience expansion, prospecting, and retargeting — driven by AMC insights that identify high-intent shoppers and convert them efficiently.
Sponsored Ads (PPC)
Expert management of Sponsored Products, Brands, and Display — balancing brand defence, category expansion, and competitor conquest across amazon and other e-retailers
Creative & Content Optimization
Traffic is wasted without compelling content. Using our Ai tools, our creative and content specialists design A+ pages, Storefronts, and ad assets that increase conversion and brand equity.
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Strategy Powered by Intelligence. Luzern eCommerce are global leaders in amazon advertising technology.
Intelligent Dashboards
Sponsored Ads & DSP performance at category, brand and ASIN level.
Bid management platform
Customised 3P software integrated with compass to drive insight to action and drive advertising optimisation at speed and scale
Amazon Marketing Cloud
Our data clean room to show full funnel attribution, New To Brand behaviour, frequency analysis at a campaign, audience, brand and ASIN level
Audience Builder
Our tool to create AMC audiences to optimise targeting i.e. High ROI retargeting, Prime Video retargeting, Customer lookalike, HIgh Value LTV
Our technology suite turns complexity into clarity — and clarity into action.
Why Leaders Choose Luzern eCommerce for advertising
The Difference Between “Advice” and “Partnership”
Traditional Consultants
- Non-specialist media teams
- Paid on spend
- Limited platform expertise
- Low priority within organisation
eCommerce Solutions Partner
- Full funnel advertising solutions and analysis
- Paid on results
- Advanced Advertising Partner & 100% accredited
- Advertising connected to retail operating system
Trusted by the world’s most ambitious brands
Global leaders like Kiko, Canon, Edgewell, Nestle and Reebok use Luzern to drive profitable European growth.
Ready to stop wasting ad spend?
