
How brands can best manage presence on the Amazon marketplace while minimizing unwanted channel conflict
This Blog Series focuses on the key Takeaways from IDC Vendor Spotlight Whitepaper, commissioned by Luzern eCommerce
Our managed eCommerce acceleration platform optimizes sales, margins and inventory across channels and geographies. Our technology enables us to excel at the “messy” execution end of eCommerce, bringing speed and agility across channels.
Using our deep expertise and technology, we extend your eCommerce capabilities to attract and convert buyers, boost margins and improve customers’ experience of your brand, reaching buyers where they like to shop:
We live in an age of “Commerce Everywhere” and brands need to move as fast as consumers do and meet them on whichever channel they prefer to shop: be that on Amazon & other Marketplaces, a Branded Webstore or on their favourite social platform.
Adapting to this new competitive multi-channel landscape is the most pressing challenge facing eCommerce brands today and it requires agility, strong partnerships, and a clear strategy to turn opportunities into sustainable, profitable long-term growth.
Managed eCommerce means partnering with a third party eCommerce enabler, like Luzern, to create and execute channel strategies that drive online sales, profitably. Managed eCommerce is scalable and modular, meaning brands can prioritize which elements they need outsourced ranging from complete end-to-end to more tailored solutions that extend and complement existing eCommerce capabilities. Our flexible platform and agile approach take the heavy lifting out of eCommerce execution for our customers, enabling them to move fast, test and learn, and take control of how they perform and sell online.
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This Blog Series focuses on the key Takeaways from IDC Vendor Spotlight Whitepaper, commissioned by Luzern eCommerce
This Blog Series focuses on the key Takeaways from IDC Vendor Spotlight Whitepaper, commissioned by Luzern eCommerce. KEY TAKEAWAYS: Amazon is the largest worldwide online marketplace, offering over 350 million products. However, the Amazon marketplace is a challenge to brand marketing control and...
Welcome to part 5, the final post of our 5 part Blog series “Overcoming the challenges faced on Amazon” based on our survey of over 250 eCommerce Decision Makers, across the UK and Europe to explore their experiences with Amazon in 2021 and their plans for the future. This blog focuses on Pricing...
So What’s next?