Amazon Marketplace Management
We're in the top 1% OF SUCCESSFUL THIRD PARTY SELLERS ON THE AMAZON MARKETPLACE
Master Amazon. Maximize Profit. Maintain Control.
Our AI-led platform and managed service model help brands win the Buy Box, protect pricing, and unlock profitable growth—fast.
BRANDS OF ALL SIZES CAN FACE CHALLENGES ON AMAZON
Luzern eCommerce helps you OVERCOME these challenges by complementing your 1P strategy AND executing a 3P strategy that is specifically tailored to meet your Brand’s goals.
AMAZON IS POWERFUL - BUT COMPLEX.
MANY BRANDS STRUGGLE WITH:
UNCONTROLLED DISCOUNTING AND GREY MARKET SELLERS
Sell at your Best Price, Not the Lowest. With our strategic price management, we avoid a race to the bottom pricing battles for your Brand.
MARGIN EROSION FROM PRICE WARS
Our 3P seller track will monitor price changes of all 3P sellers. We help you increase/ decrease 1P product sell price accordingly.
INCONSISTENT OR SUPPRESSED LISTINGS
Our pricer ensures you sell at the price that fits your pricing strategy, ensuring you achieve the margin you need to drive profitability.
LIMITED CONTROL UNDER 1P RELATIONSHIPS
We create Amazon product listings that drive conversions. Amazon product listing set up, launch and ongoing list enhancements and optimization are expertly managed with our comprehensive Catalogue Management System.
LACK OF VISIBILITY INTO CUSTOMER BEHAVIOUR AND CHANNEL PERFORMANCE
We give back control to your Brand by managing a 3P Assortment Strategy that ensures your products are in supply, in stock, and ready for sale on Amazon at all time.
These CHALLENGES COST REVENUE, MARKET SHARE AND BRAND EQUITY
The LUZERN ADVANTAGE
We simplify Amazon with a proven, full-service solution backed by deep expertise developed over 20 years in eCommerce, and our proprietary technology.
- Top 1% Global Amazon Seller Status
- Amazon Ads Advanced Partner
- Amazon Ads Awards Winner
- AMC Services Provider
- Platinum Partner for Amazon Marketplace EU Agencies
- Over 20 years’ Marketplace Experience
- Integrated 1P, 3P, and Hybrid Strategies
- Proprietary Channel Optimizer Platform
we help ambitious brands take control, drive revenue and scale globally
what we deliver
Luzern manages your 3P account, enabling you to sell products that are not being sold on 1P. A Hybrid Model enables you to build up listings and history, growing sales and margin across 3P as well as protecting your 1P direct with Amazon, avoiding channel conflict or any “race to the bottom” pricing battles.
WIN THE BUY BOX
Our rules-based repricing engine dynamically adjusts to protect margin and maintain competitiveness.
Control Your Brand Presence
We detect and counteract rogue sellers, monitor listing health, and ensure content consistency.
Optimized Listings and Advertising
We manage SEO, content, AMS, and DSP to increase discoverability and conversion.
Global Expansion, Made Easy
Sell across the EU, UK, US and beyond with Luzern as your Merchant of Record—handling VAT, compliance, payments, and local fulfilment.
All-In-One Visibility
Our Channel Optimizer gives you real-time insight into sales, margins, inventory, returns, and pricing—across every SKU and region.
The BENEFITS OF LUZERN AS YOUR 3P PARTNER
Leading Brands partner with Luzern eCommerce to take back control and protect their Brand presence, position against and beat competitors, and grow online sales, profitably. We achieve this by complementing your brands’ Amazon 1P (first-party vendor) strategy through executing an Amazon 3P (third-party seller) strategy that is specifically tailored to meet your goals. We successfully manage this model to ensure your brand stays in control of pricing and maintains a direct relationship with your customers, whilst extending your inventory and driving sales of additional product lines beyond 1P.
WE BELIEVE THAT A HYBRID MODEL IS THE SAFEST APPROACH IF YOU’RE NOT ALREADY SELLING 3P.
BY SELLING 3P, YOUR BRAND CAN STAY IN CONTROL OF PRICING AND THE CUSTOMER EXPERIENCE, PLUS OBTAIN SALES BEYOND 1P BY EXTENDING YOUR INVENTORY ACROSS 3P.
So What’s next?