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Common challenges faced by brands selling on Amazon

As published by The Marketing Blog Common challenges faced by brands selling on Amazon: How to gain control & protect profitability

Brexit – eCommerce Strategies To Meet New Demands

With the UK’s impending departure from the EU, Brands that sell online need to operationalise the right digital commerce strategies to meet new demands.

What is the Amazon Hybrid Sales Model - Luzern eCommerce

“Hybrid” refers to selling goods directly to Amazon to be sold on the platform, known as 1st Party Vendor or 1P, whilst at the same time selling goods on Amazon via a...

Black Friday / Cyber Monday 2020: Proven eCommerce Strategies for Direct to Consumer Brands

It’s no exaggeration to say that 2020’s Black Friday and Cyber Monday (BF/CM) will be unprecedented for Brands selling online direct to consumer. With the days of...

The entire Retail industry is going through a reckoning…yet Amazon set to grow Bigger & Stronger than ever

While the pandemic demands primary attention, the collateral effects of it are likewise drastic. There has been nothing quite like COVID-19 for companies. The economic...

Luzern Accelerates eCommerce Strategies for Brands beyond Crisis

How to Grow Online Sales, Today, and Future-proof your Amazon Strategy for Whatever Tomorrow Brings Brands need to reimagine their Amazon strategy and look at new ways...

The Amazon Sales Model brands are deploying to take control future proof business

The world as we know it has changed, and as a result, calls for big changes. Brands must innovate to survive and thrive beyond Covid19.

Have Amazon restrictions impacted your selling strategy?

What you can do right now to keep your business afloat and continue selling in the wake of restrictions announced by Amazon To continue selling on Amazon, Brands need to...

Create Amazon Content & Offerings that Your Customers will Love

Valentine’s Day is a great opportunity to show customers that you know and care about them with tailored promotions and offers that your customers Love.