Our latest news

Part 1: Take Back Command of your Brand on Amazon

Welcome to the first of our five part series on how brands can overcome the challenges of selling on Amazon. In our survey of over 250 eCommerce Decision Makers almost...

Overcoming The Challenges Faced On Amazon - Luzern eCommerce

We surveyed over 250 eCommerce Decision Makers, including CMO’s, Brand and Digital Transformation Managers across the UK and Europe to explore their experiences with...

Putting The Shopping Cart Before The Horse

“Cart abandonment rate is the bane of existence for many eCommerce specialists because it is like money left on the table.” We’re all familiar with conversion rate,...

What it takes to thrive in a multichannel eCommerce sales world

As published in PCR-Online Independ Retailer Issue, by Alan Chester, VP of eCommerce at Luzern eCommerce In this article, Alan Chester, VP of eCommerce at Luzern...

Will you end up on Amazon’s Naughty List this Festive Season?

By Orla Power, Director of Marketing, Luzern eCommerce “CraP” (Can’t Realize Any Profit) An unfortunate Acronym for an unfortunate situation for many Brands on Amazon...

Luzern features prominently on the front page of the Sunday Times!

As featured in the Sunday Times Business & Money Magazine on 28th November 2021.

Black Friday & Cyber Monday - Proven Strategies for eCommerce Brands, without Squeezing Profit Margin

Black Friday & Cyber Monday Proven Strategies for eCommerce Brands, without Squeezing Profit Margin Black Friday and Cyber Monday (BF/CM) are two of the biggest shopping...

Last Minute Tips for your Brands Holiday Readiness

eCommerce Peak Season Is Here! This 2021 holiday season is a much anticipated time for consumers and eCommerce brands alike and sellers are in full planning mode for the...

Why AI for Digital Commerce still needs a human touch

By Orla Power, Director of Marketing, Luzern eCommerce With eCommerce continuing to accelerate, brands and retailers are digitising faster than ever before. ...