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Unlocking Success: Prime Day 2024 Insights & Strategies

Prime Day once again demonstrated the immense power and potential of the global shopping event. With record-breaking sales and consumer participation, Prime Day...

Unleashing the Power of Managed 3P for Brands on Amazon

In the dynamic world of eCommerce, the landscape is constantly evolving. Brands are perpetually seeking strategies to optimize their presence and performance on...

Amazon Prime Day 2024: Everything You Need to Know

Amazon Prime Day is officially confirmed for July 16th & 17th 2024. It is an unparalleled event in the eCommerce world, presenting businesses with a golden opportunity...

Amazon Marketing Cloud: Success Post-Cookies with Luzern eCommerce

Navigating the e-commerce landscape effectively hinges on an acute awareness of consumer trends and a sharp sales-driving strategy. For brand owners and advertisers on...

InterZoo 2024: Innovation, Relationships, and Pet Care's Future

Attending the recent InterZoo event in Nuremberg was an exhilarating (and exhausting!) experience. This trade fair, known for being a launching pad for long-standing...

Amazon's Spring Sale 2024: Ultimate Savings Guide by Luzern eCommerce

As the first blooms of spring start to make their appearance, so do the much-anticipated Amazon Spring Sales! Mark your calendars because from today, March 20th to March...

Maximizing eCommerce Profitability: The Power of Product Bundling

"MAXIMIZING ECOMMERCE PROFITABILITY: THE POWER OF PRODUCT BUNDLING” by Alan Chester, Vice President of eCommerce, Luzern eCommerce.

March Madness: Selling on Amazon with Luzern eCommerce

As the excitement of "March Madness" takes over, captivating basketball fans across the nation with its unpredictable twists and turns. However, in the world of...

Rogue vs. Managed 3P Sellers: Key Differences on Amazon

In the vast marketplace that is Amazon, brands face the constant challenge of maintaining control over their product listings, pricing, and overall brand image. This...